Bleach London – Blue Weekend
Art Direction
Campaign
Art Direction
Campaign
Bleach London and Wolf Alice teamed up to celebrate the band's latest album, 'Blue Weekend' The campaign aimed to showcase their collaboration and wearability of the new blue hair dye. Steering clear of clichéd visuals, our focus was on capturing the band's genuine camaraderie.
We set up a vintage-style photo booth shoot to capture their transformations, resulting in a genuine and enjoyable depiction of their hair color journey.
We set up a vintage-style photo booth shoot to capture their transformations, resulting in a genuine and enjoyable depiction of their hair color journey.
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